Every now and then something new and exciting is released, this time from the beauty subscription box wizards at Birchbox. LOC also known as Love of Color is their spanking new in-house make up brand and if you received the February's Birchbox then you may of already tried one of the products. LOC has been designed to meet trends with bold, high pigmented make up and seeing as three of the lip shades available are in a matte formula, I'm already a fan.
Available from February 5th on the Birchbox website, LOC currently features two products, the Vibrant Matte lipsticks (£6.50 each) and the One & Done eyeshadow sticks (£8.00 each). You can also purchase all five products in The Ultimate Collection for £25.00 where you'd make a saving of over £10.00. Each of the products come in sleek, compact sticks meaning you have on trend shades for each season. Birchbox are set to design two trend-based collections per year, with new shades and collections being launched each season.
The products are cruelty and paraben free and super affordable, there isn't much you can fault at all. I've been using the eyeshadow stick I received in the Feb Birchbox this month and it's a fab little product with a wear time of around ten hours without creasing! I'm excited to try the matte lipsticks in Skinny Dip (pinky beige), Trouble (cool red) and Uncorked (berry plum) as they're all shades I wear regularly already.
I'm thoroughly impressed with the first collection from LOC and I cannot wait to see what is released next season. Fabulous, affordable make up is exactly what I like to see.
